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Strategist

LOCATION

375 Hudson Street, New York, NY 10014, US

EMPLOYMENT TYPE

Full-time

Free Immediate Delivery

Company Description

Arc is the lead shopper and retail agency within Publicis Groupe. In an era of unprecedented disruption, where the customers you seek actively resist brands like never before, everything we do is in service of making your brand irresistible. We call it Irresistible Commerce. And it starts by employing insights and data to uncover what’s standing in the way of growth. Then we deploy irresistible creative solutions to build connected shopping experiences that are personal, valuable and delightful for your customers. The results simultaneously drive brand sales and love. Helping us become WARC’s #1 Specialty Retail Agency with groundbreaking work recognized by Adweek, ANA Reggie Awards and Effies.

Job Description

As a Strategist your main job is to support the day-to-day strategic function of the team while activitely mastering key skills of the craft. This position is all about being proactive, inquisitive, eager to contribute, and taking ownership of tasks and assignments. You’ll be expected to take the lead on some projects and play a supporting role on others. As a member of the team, you will also have more opportunities to contribute to the voice of the team via category relevant thought-leadership (trends and POVs). 

Qualifications

Skills To Master:

  • Learning the Art of Brief Writing: From interrogating business objectives to identifying the resistance facing the shopper, category, and brand – mastering the nuance of brief development is critical. You will be expected to assist early on in the development process – pulling and/or conducting primary and secondary research, mining data, and utilizing third party tools as required.
  • Build your Tribe: Forge healthy relationships with your strategy, creative, and account peers across the agency. Peer interaction is an important aspect of this role. You should be learning how to influence creative ideas and fuel the creative process. You should also strive to better understand how to collaborate with and support your account counterparts (AAE and AE).
  • Expand and Flex your Category Expertise: Providing sound strategic guidance and having an inquisitive mindset will position you for success in this role. As a Strategist, you should be focused on learning the ins and outs of the business, shopper and have a relentless curiosity rooted in finding ways to impact the behaviors circling the category and consumer.
  • Thought-Leadership: Staying abreast of trends, shifts in consumer behavior, and emerging competitive challenges to the landscape will allow you to solidify your value to the team. You will be expected to contribute to the development of POVs, competitive audits, and agency thought pieces that reinforce Arc’s Irresistible Commerce positioning.
  • Research Chops: Supporting figure in the design and execution of research (qualt + quant) projects including: learning how to manage vendor relationships, writing screeners, and crafting discussion guides.

How to Thrive:

  • Raise your Hand: Things can move pretty fast around here. Raising your hand illustrates your willingness to learn and grow. Stay engaged, find ways to extend your contribution to the team, and approach every moment with a eagerness to learn and grow.
  • Be Inquisitive: Curiousity is the foundation of all great strategic thinkers. You should be both a sponge and an influencer on your team - asking questions, seeking and sharing interesting information, and being brave enough to challenge yourself to learn what you don’t know.
  • Manage Up: While this role will provide some opportunity to work more independently and take ownership of projects, use your manager as a sounding board. This means knowing when to elevate a problem, ask for guidance, get a second set of eyes on something, but always come to the table with a proposed solution.
  • Mentor the Next Generation: As a Strategist, you have a fresh perspective on what it takes to make the next leap in your career. Seek out the Associate Strategists on the team and be their sounding board, as you were in their shoes not too long ago!

Additional Information

The Power of One starts with our people!  To do powerful things, we offer powerful resources.  Our best-in-class wellness and benefits offerings include:

  • Paid Family Care for parents and caregivers for 12 weeks or more
  • Monetary assistance and support for Adoption, Surrogacy and Fertility
  • Monetary assistance and support for pet adoption
  • Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
  • Tuition Assistance
  • Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
  • Matching Gifts programs
  • Flexible working arrangements
  • ‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
  • Business Resource Groups that support multiple affinities and alliances

 

The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.

Arc is an Equal Opportunity Employer.  Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.

All your information will be kept confidential according to EEO guidelines.

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